Here we are, a week past Thanksgiving and we’re still seeing Black Friday ads. Forget Cyber Monday. Since they’ve declared this to be Cyber Week we’ll see those ads until Dec. 23 when with overnight expedited far from free delivery you too can have that present under the tree on Christmas Eve.
We have nothing against Black Friday or sales in general. We like sales. Some of our best buys have been during sales. Of course some of the better ones haven’t been but that’s a different post. What we have against this shopping period is the barrage of ads that accompany the sales. It seems everything is on sale and that’s probably why Americans are expected to spend $590 billion dollars between Thanksgiving and Christmas. But what’s wrong with the other 333 days of the year?
Maybe people aren’t shopping so much on those other days because the selection now is so diverse; nothing can compare to it during the rest of the year. Just this morning, He of We got an e-mail ad for laser tattoo removal (Save Over 75%!). He has no tattoos but is considering it for a gift.
Maybe people aren’t shopping on those days because it’s now that we see the lowest prices we’ll get on some basic items. On Cyber Monday morning on one of the national network news shows, a consumer analyst called Cyber Monday her “socks and underwear day” because the prices are so good and with free shipping she can buy a year’s worth of these staple items for what she’d normally pay for a couple of packages at full retail.
We have to admit that if it weren’t for the Thanksgiving to Christmas shopping period we’d not receive some of our favorite mail of the year – the holiday gift catalog. It’s a little too early to find the most outrageous potential gift item but keep reading and we’ll soon revisit our favorites for this year like we did last (see “Buy the Way,” December 1, 2011 from LIFE). In the running are rechargeable illuminated wrenches with stand ($79.95) and the home cellulite smoother kit ($1,500 plus shipping).
But then, what better stocking stuffers are there than socks and underwear?
Now, that’s what we think. Really. How ‘bout you?